Search Engine Optimisation for Business
Search Engine Optimisation is important for businesses as it increases your online visability. This means that more people see your website, your online traffic increases, and the better your chances are to provide your service to a larger number of individuals.
Approved by CPD - Duration 80 mins* - £149.00
Aims of the Course
By the end of this course, you will be able to;
- Understand the need to apply SEO to your website and the actions necesssary to pull in important traffic
- Be in a position to start a SEO system or commission a third party company to carry the works out for you
- Understand what SEO is, and how it works
Who should take this course
This course is suitable for those who are looking to introduce a Search Engine Optimisation (SEO) system into their business online platforms, to improve and build on their online visability.
Course Content
| Module | Module Description |
|---|---|
| 1 | Introduction to SEO |
| 2 | Link Building |
| 3 | On-site SEO |
| 4 | Social Media as part of SEO |
| 5 | Local Search |
| 6 | Pay Per Click (PPC) |
Assessment
Each module will have a set of questions you must answer correctly in order to successfully finish that module. The questions are marked automatically as you progress, so you will know whether you have passed the section before moving onto the next.
For your final assessment, you will be asked a series of multile choice questions, for which the pass mark is 70%.
Certification
All of our courses are accredited by the CPD Certification Service as conforming to universally accepted Continuing Professional Development (CPD) guidelines.
On successful completion of the course, you will be sent an electronic quality assured certificate. This can be used to provide evidence for compliance and audit.
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For Bulk or Discount Purchases please contact our training department on 01529 413 347 or by email training@arionltd.co.uk